Forward Digital Marketing runs Google Ads and Facebook and Instagram ads for small businesses and organizations that want more calls, form fills, event turnout, and foot traffic. We set budgets that fit a small business and show you exactly what your money did.
This is for organizations that are ready to spend on advertising but do not want to guess, or have tried ads before and could not tell if they worked.
What Kind of Ads Do We Run?
- Google Search Ads: appear at the top when someone searches for your service in your area
- Facebook and Instagram Ads: reach people in your community by location and interest
- Event and campaign promotion: short, focused pushes for a sale, an opening, a fundraiser, or hiring
How Does Ad Management Work?
- Set the goal. Calls, form fills, visits, or turnout. One clear measure of success.
- Build the campaign. Targeting, ad copy, and graphics made in-house.
- Track results. We connect your ads to the calls and forms they produce.
- Adjust monthly. We cut what is not working and put more behind what is.
How Much Should a Small Business Spend on Ads?
It depends on your market, your goal, and how competitive your service is in search. We recommend a starting budget after reviewing your business, start small to test, and grow the budget only when the numbers support it. Ad spend and management are quoted separately so you always know where your money goes.
The honest caveat: ads will not fix a weak website or an incomplete Google listing. If those need work, we will tell you to fix them first, because that is where your ad money would leak out.
Frequently Asked Questions
Do online ads work in small towns?
Yes. Tight location targeting means a small-town business pays to reach only the people who can actually become customers.
Should I run Google Ads or Facebook Ads?
Google Ads reach people already searching for what you offer. Facebook and Instagram Ads reach people who are not searching yet. Many businesses need one more than the other, and we will tell you which.
Can I stop my ads at any time?
Talk with us about terms when we quote your campaign. Ad platforms themselves let you pause spending at any time.
Will I see what my ads are doing?
Yes. You get a monthly report showing spend, results, and what each call or lead cost.
Find Out Where You Stand
Start with a free visibility audit. We check your website, your Google listing, ADA readiness, and AI search visibility, then send you a plain-English breakdown of what is working and what to fix first. No pitch, no pressure.